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Savvy Summer Image Tips

by Becky Rupiper-Greene, Certified Image Consultant, Tero International


Your professional image should not take a vacation during the warm weather months. Summer temperatures typically present the challenge of staying cool and comfortable while maintaining a professional appearance. Consider these tips to keep your polished look from melting.

Wear natural fabrics such as cotton, lightweight wool, silk, or rayon. Avoid 100% synthetic fabrics like polyester and acrylic, which do not "breath", pulling moisture away from the body. Since they can't absorb moisture, it remains on the surface of the fabric, and as a result these garments feel clammy on hot days.

Leverage layering power. Even on the hottest days, you will likely be spending a considerable amount of time in an air conditioned building. These fluctuating environments make layering pieces essential. Lightweight jackets and cardigans make perfect investments for your summer wardrobe.

Even in conservative industries, most women can trade in their pumps for a lighter sling back shoe. If you work in a casual office in which sandals are permitted, use the guideline that there should be more shoe than foot showing. It is also imperative that exposed feet be impeccably groomed. The bottom line is this: don't allow your feet to defeat your career goals.

Along with the increase in temperatures, many offices see an increase in skin exposure. While skin-bearing fashions abound in the media and retail establishments, a basic truth remains in most corporate environments: the more skin you are showing the less respect you are shown. Visually command respect by maintaining professional standards even when the weather doesn't cooperate.


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